Books by Jason Howes

The Predictive Guide to Hiring Top Sales Professionals.

Bestselling guides that have transformed thousands of sales organisations. Implement what you learn immediately.

Featured Book

Crystal Ball Recruiting

The Sales Hiring Playbook

50% of sales hires fail within 17 months—costing businesses over $200,000 per mistake. Crystal Ball Recruiting reveals the science-backed methodology Jason Howes has used to help hundreds of Australian businesses dramatically improve their sales hiring success rate.

Drawing on 2M+ salesperson assessments and 91% predictive accuracy, you'll discover the 21 core competencies that separate top performers from the rest, plus practical frameworks you can implement immediately.

"The Crystal Ball Process is like having the answers before the exam starts. Every hire feels stronger than the last."

— Brendan O'Shea, National Sales Manager, Knotwood ANZ

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Available in print and ebook — Audible coming soon

Crystal Ball Recruiting

What's Inside

Every chapter tackles a critical hiring challenge

From assessing your current team to retaining top performers, Crystal Ball Recruiting gives you actionable frameworks for every stage.

Ch. 1

Assessing Your Current Team

Identify the real capabilities of your sales team and pinpoint the gaps that affect performance.

Ch. 2

Making an ROI on Your Salespeople

Understand the full financial impact of every hire with a simple cost breakdown.

Ch. 3

Defining the Role Clearly

Create precise role definitions and integrate CRM automation to keep expectations measurable.

Ch. 4

Compensation & Incentives

Build packages that attract real achievers, balancing extrinsic and intrinsic motivators.

Ch. 5

Attracting Top Sales Talent

Write ads that cut through to the top 20% who aren't actively looking.

Ch. 6

Removing Bias from Hiring

Replace gut feel with data-driven insights using our in-house assessment process.

Ch. 7

Selecting the Best Players

Build a repeatable process for shortlisting and interviews that reveals actual sales behaviour.

Ch. 8

Onboarding for Success

Turn new hires into productive contributors faster with an actionable 90-day plan.

Ch. 9

Retaining Top Performers

Build loyalty through structure, accountability, and opportunity—not just pay rises.

Coming Soon

The Sales Leadership Trilogy

Crystal Ball Recruiting is the first in a planned trilogy that guides leaders through the full lifecycle of building a high-performing sales organisation.

Crystal Ball Recruiting

Book One

Crystal Ball Recruiting

How to attract, recruit, and retain the top 20% of sales professionals.

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Sales Training for Leaner Teams

Book Two

Sales Training for Leaner Teams

How to raise output and drive new business with fewer people, using the right systems and technology.

Coming 2027
Sales Leadership by Design

Book Three

Sales Leadership by Design

How to lead, coach, and scale teams that thrive in competitive markets.

Coming 2029